E-Business Reading
If you're thinking about getting involved with ECommerce or EBusiness, start by doing some reading. Just click on the book covers to buy books from amazon.com.
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Don't Make Me Think! A Common Sense Approach to Web Usability, by Steve Krug, Roger Black.
Buy it.
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Designing Web Usability : The Practice of Simplicity, by Jakob Nielsen.
Buy it.
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Killer Content: Strategies for Web Content and E-Commerce, by Mai-lan Tomsen.
Buy it.
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The Art and Science of Web Design, by Jeffrey Veen.
Buy it.
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Web Site Usability : A Designer's Guide, by Jared M. Spool (Editor).
Buy it.
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Permission Marketing: Turning Strangers Into Friends, and Friends into Customers by Seth Godin, Don Peppers.
Buy it.
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If you haven't read it, chances are there are quite a few things you don't know about the Internet.
Buy it.
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Marketing Research, 7th Edition, by David A. Aaker, V. Kumar, George S. Day, George Day.
Buy it.
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Principles of Marketing, by Philip Kotler, Gary Armstrong.
Buy it.
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The Art of War & The Art of Sales, by Sun Tzu, Gary Gagliardi.
Buy it.
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